Swiss Research
Overview
Swiss Research is a research peptide brand built on one idea: every vial should be easy to check. Ocean Development created the full brand system, from the wordmark and product label to a six page online store and a set of lifecycle emails, so the brand feels consistent from the first impression to the order confirmation.
The challenge
In this category, trust is the product. Buyers compare near identical vials, read the fine print, and look for any sign that a supplier is careless. Swiss Research needed to look precise and credible before a single claim was read, while keeping its research use only positioning clear at every step.
Brand identity
We built the identity on Swiss design principles. The wordmark is set in a clean grotesque, in soft charcoal rather than pure black, with generous space around it. The only color is a red Swiss cross, raised at the top right of the last letter like a superscript, so it reads as a signature rather than a decoration.
To test whether the mark could carry real weight, we placed it on a building facade. In white dimensional letters on dark stone and glass, the wordmark holds its proportions and the red cross becomes the single point of color. The same restraint that works on a label also works at architectural scale, which is what gives the brand an institutional, laboratory feel.
Product label and packaging
The vial is where most customers meet the brand, so the label does the same job as the logo with fewer elements. The wordmark sits at the top, followed by a short red rule that introduces the compound name. BPC-157 leads in bold, the 5 mg dose follows in lighter grey, and the purity and research use only lines sit small at the bottom left, balanced by a Swiss cross badge on the right. A red cap and a metal collar finish the vial, so it is recognizable at thumbnail size in a catalog or an email.
Website design
The store is designed around verification. Across the six pages shown here, from left to right, the homepage opens on a red panel with the vial beside a lot lookup, followed by a Tested in Zürich, lot by lot section and a dedicated Check any lot band. The product page shows lot details and a certificate of analysis link next to pricing, with bundle options and a Researchers also order row below.
Cart and checkout stay quiet and fast. The cart carries a free shipping progress bar, and checkout asks for a clear research use confirmation before payment. The Research notes journal and its article template give the brand room to explain its testing in plain language, including a short numbered guide to checking a certificate yourself. A full red footer with an oversized wordmark closes every page.
Email system
Five emails carry the same design into the inbox: a welcome message with a first order offer, an abandoned cart reminder with free shipping progress, an order confirmation with a clean summary, a back in stock alert for BPC-157, and a bundle promotion with tiered savings of 10, 15, and 20 percent. Each one keeps the type, spacing, and red accent of the site, so a customer never feels they have left the brand. The longer promotion also repeats the four brand standards as a grid, and the research use line sits in the footer of every message.
What we delivered
Wordmark and brand identity
Product label and vial render
Six page store design: home, product, cart, checkout, journal, and article
Five lifecycle email templates
Signage and environment mockups
Outcome
Swiss Research now has a brand that looks the same on a vial, in a browser, and in an inbox. The system is simple enough to extend: new compounds, new lots, and new articles slot into the same templates without a redesign. If your brand depends on being believed, this is the kind of consistency we build for.
